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SENSATION, TASTE, EXPERIENCE

SENSATION, TASTE, EXPERIENCE

Sponge Creative delivered an unforgettable experience for one of the world’s leading forces in the tobacco industry, celebrating the launch of its new vapor product with a night designed to excite every sense.

Hosted at the vibrant Ω₂ venue, the event brought employees together for an exclusive first look at the innovative product. Guests explored its features, enjoyed hands-on testing, and discovered the next chapter of the brand’s technology up close.

Adding to the immersive atmosphere, bespoke molecular cocktails elevated the tasting experience, while DJ Spyros Pagiatakis set the rhythm with a set that kept the energy high throughout the night.

A fusion of creativity, innovation, flavor, and sound — crafted by Sponge Creative to mark a launch that truly stands out.

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